Skip to content
UPG is in
early alpha
. The specification is still evolving and may change between versions.
Unified Product Graph
Alpha
Understand
▾
Explore
▾
Adopt
▾
Search
⌘K
Get Started
☀
Graph Explorer
Regions
Entities
Edges
Lifecycles
Scales
Frameworks
Playbooks
Approaches
‹
Overview
›
04 · Market & Competitive
▾
8 types · click a node, ⌖ to explore
−
⌖ FIT
+
Offers
Emits
Analyses
Identifies
Scopes
Dimensioned by
Classified as
🔬
Competitor Feature
📡
Competitor Signal
📍
Classification Value
🥊
Competitor
📉
Market Trend
🎯
Market Segment
↔️
Classification Axis
📊
Competitive Analysis
‹
Overview
›
04 · Market & Competitive
▾
8 types · click a node, ⌖ to explore
−
⌖ FIT
+
Offers
Emits
Analyses
Identifies
Scopes
Dimensioned by
Classified as
🔬
Competitor Feature
📡
Competitor Signal
📍
Classification Value
🥊
Competitor
📉
Market Trend
🎯
Market Segment
↔️
Classification Axis
📊
Competitive Analysis
‹
Overview
›
04 · Market & Competitive
▾
8 types · click a node, ⌖ to explore
−
⌖ FIT
+
Offers
Emits
Analyses
Identifies
Scopes
Dimensioned by
Classified as
🔬
Competitor Feature
📡
Competitor Signal
📍
Classification Value
🥊
Competitor
📉
Market Trend
🎯
Market Segment
↔️
Classification Axis
📊
Competitive Analysis
‹
Overview
›
04 · Market & Competitive
▾
8 types · click a node, ⌖ to explore
−
⌖ FIT
+
Offers
Emits
Analyses
Identifies
Scopes
Dimensioned by
Classified as
🔬
Competitor Feature
📡
Competitor Signal
📍
Classification Value
🥊
Competitor
📉
Market Trend
🎯
Market Segment
↔️
Classification Axis
📊
Competitive Analysis