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UPG is in
early alpha
. The specification is still evolving and may change between versions.
Unified Product Graph
Alpha
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Graph Explorer
Regions
Entities
Edges
Lifecycles
Scales
Frameworks
Playbooks
Approaches
Entities
320
entity types
⌕
•
Portfolio
3
▶
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Workspace
2
▶
•
User
6
▶
•
User Research
9
▶
•
Market Intelligence
8
▶
•
Discovery
4
▶
•
Validation
7
▶
•
Customer Feedback
7
▶
•
Strategy
17
▶
•
Product Specification
13
▶
•
Business Model
10
▶
•
Experience Design
11
▶
•
Design System
7
▶
•
Brand Identity
7
▶
•
Legal
5
▶
•
Engineering
25
▶
•
Foundations
4
▶
•
AI & Machine Learning
12
▶
•
Workflows & Agents
10
▶
•
Data & Analytics
11
▶
•
Quality Assurance
8
▶
•
DevOps & Platform
12
▶
•
Security
9
▶
•
Accessibility
5
▶
•
Pricing & Packaging
5
▶
•
Go-To-Market
13
▶
•
Sales & Revenue
10
▶
•
Marketing
10
▶
•
Growth
9
▶
•
Customer Success
10
▶
Service design
🚏
Customer Journey Stage
👆
Touchpoint
🟣
Service Blueprint
Health
💚
Customer Health Score
🎉
Success Milestone
💔
Churn Reason
Operations
🆘
Support Ticket
🔶
Customer Feedback
📒
Playbook
⏱️
Service Level Agreement
•
Content & Knowledge
6
▶
•
Customer Education
7
▶
•
Team & Organisation
11
▶
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Program Management
8
▶
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Partners & Ecosystem
7
▶
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Localisation
6
▶
•
Compliance
6
▶
‹
‹
Reference
/
Customer Success
30/37
›
🚏 Domain
Customer Success
The care. Support tickets, health scores, NPS, onboarding, and playbooks.
10
Entity Types
Part of region
10
Operations & Quality
↗
Service design
🚏
Customer Journey Stage
A stage in the post-sale customer journey
4 props
2 edges
→
👆
Touchpoint
A customer interaction touchpoint
3 props
1 edges
→
🟣
Service Blueprint
A blueprint of the full service delivery
3 props
7 edges
→
Health
💚
Customer Health Score
A composite health score for a customer
4 props
4 edges
→
🎉
Success Milestone
A customer success milestone
3 props
2 edges
→
💔
Churn Reason
Why a customer left
8 props
2 edges
→
Operations
🆘
Support Ticket
Customer support request or issue
7 props
2 edges
→
🔶
Customer Feedback
Voice-of-customer input
6 props
3 edges
→
📒
Playbook
A standard operating procedure for CS
3 props
2 edges
→
⏱️
Service Level Agreement
A service level agreement with customers
10 props
2 edges
→
‹
Reference
/
Customer Success
30/37
›
🚏 Domain
Customer Success
The care. Support tickets, health scores, NPS, onboarding, and playbooks.
10
Entity Types
Part of region
10
Operations & Quality
↗
Service design
🚏
Customer Journey Stage
A stage in the post-sale customer journey
4 props
2 edges
→
👆
Touchpoint
A customer interaction touchpoint
3 props
1 edges
→
🟣
Service Blueprint
A blueprint of the full service delivery
3 props
7 edges
→
Health
💚
Customer Health Score
A composite health score for a customer
4 props
4 edges
→
🎉
Success Milestone
A customer success milestone
3 props
2 edges
→
💔
Churn Reason
Why a customer left
8 props
2 edges
→
Operations
🆘
Support Ticket
Customer support request or issue
7 props
2 edges
→
🔶
Customer Feedback
Voice-of-customer input
6 props
3 edges
→
📒
Playbook
A standard operating procedure for CS
3 props
2 edges
→
⏱️
Service Level Agreement
A service level agreement with customers
10 props
2 edges
→